1,000% agree. Total believer in the custom sites after this. No doubt more money than a WordPress or cookie cutter site, however the piece of mind and customization is priceless that it will be up and working such a crucial part of anyone's business or organization. 

A huge thank you to the Wingman team on this project!

Dan, Chef Lou’s Army

We have been using Tom and Wingman Planning for the better part of ten years. Tom's zeal, tenacity and dedicated client focus has cemented him as a true asset to our growth. From our custom designed CRM program to our client portal, we would never be able to grow a nationwide company and run so successfully without the innovation and attention to detail that Wingman provides. Our company is Restaurant Equipment Club and we highly recommend Wingman Planning.

Restaurant Equipment Club

Tom and his team by far exceeded our expectations. I would highly recommend Wingman Planning to anyone looking to better market themselves. I now feel my website is top notch.

Jane C.

Working with you two has been wonderful and made a difficult undertaking a joy.

Peggy | Ocean County Artists' Guild

Wingman Planning has become my go to place for all of my business needs. I am a Realtor and they recently used a drone to help me get breathtaking pictures and video to help market one of my listings. My client and I were very impressed! I have also used them to develop and print a marketing brochure I can hand out to clients. I was blown away by the look and quality. Will continue to do business with Wingman for a long time to come!

John H.

Glad to have you on my side. Even though we just met I trust and value your opinion and you have a successful business to prove it. Thanks for your support and help. Can't wait to repay the favors. I am also a pay it forward kind of guy.

Scott B


Having worked with Tom and the staff at Wingman for several years now, I can also confirm they are a 5-star organization like everyone else that has 'reviewed' before me. And yes, they are extremely fast at responding to requests, they have amazing attention to detail and are some of the nicest and friendliest people I've ever worked with. But for me, the even bigger piece of the puzzle is that Tom's concern for my company's growth seems to be even greater than my own. My business is one that is extremely reactive much of the time. Finding the time to promote and market does not easily fit into my schedule, and like many business owners, I routinely slide the 'growing the business' pot to a back burner. And without fail, on a regularly enough basis, there's Tom... reminding me of small & easy things I can do to keep my company front-and-center. It's unusual to have somebody else care even more about your business than you do at times. For marketing, social awareness and web design... there's nobody better than Wingman!

Brian Mirsky - Owner, Veranda Technologies

Wish I could post another follow up review. Just wanted to say thank you. Wingman Planning was a huge part of the success of our company. Wingman helped our company plant roots in our industry and allows us to grow. Wingman helped with business decisions, HR, networking, business planning and website development. You have truly been a huge part of our success. Because of success and tons of hard work, we were recognized and ultimately acquired by the third largest company in our industry! Huge Success! Thank you again Tom! We were truly blessed to have you part of our business and lives. (Review from Facebook)

Dean L.

I had the pleasure to meet Tom Mirabella of Wingman Planning last week, he is - for lack of better words - the bomb! If you want to work with someone who will exceed every expectation and leave you with ultimate satisfaction in a job well done, Tom is the man to hire for all of your website design desires! "Stay relevant, my friends". Not only is your company great at what you do, but your culture made me feel instantly welcome! Excited to continue working together, Tom!

Hanna J.

Wingman Planning is truly a great company to deal with from all angles. We have done a number of projects with them and we are amazed each time. They build your website as if it was their own business. They do whatever it takes to take care of their customers and their needs. A fantastic company! Wonderful people to work with!

Owner Light Company

As a newly relocated attorney/ sole practitioner, I retained the services of Wingman Planning to design my website. During the design process, Tom Mirabella gave me just the right balance of my own ideas, sculpted with his experience and creativity, for a website that exceeded my expectations. "Wingman" has been invaluable with his advice, expertise and guidance in marketing my small law firm. I would highly and enthusiastically recommend Wingman Planning for your small business marketing needs!


When I decided to take my company's webpage to the "next level," I was met with countless options of web designers. The problem wasn't finding a web designer - it was finding some I could trust would give me a unique and quality product. A friend recommended Wingman Planning, and I've been thanking that friend ever since. Tom of Wingman Planning was professional, thorough, and patient with this laymen. He put creative touches on the website that I didn't even know existed, and met all of my requests regarding artwork and layout. He provided me with a page that is easily adaptable as the business grows, and has been generous with his knowledge and guidance months after the completion of the project. I recommend Wingman Planning wholeheartedly - you're absolutely in good hands.

Executive Director/Owner - Counseling Group

Talk about impressive! I toured the entire site and I was blown away...not really surprised because of your exceptional work on our new Internet home but there are legions who feel the same way! What you do is an art but you and your team bring it to a whole new level... so not only were we lucky to have "found" you...it was really a blessing!

Past President of Non-Profit Organization

Must say...I LOVE OUR WEBSITE...and our developer:)! Just looked at it again...it's amazing! So happy we finally got this off the ground after talking about it for so many years:)!!!

President, Non-Profit

It is with great appreciation I write this letter to your company. Several months ago I approached Wingman Planning, with a concept and idea that I thought would be near impossible to achieve. Over the course of several weeks, and many conversations, Tom demonstrated to me that my company's goals could be achieved, and Wingman Planning had the 'know how' to do it. With great detail, Tom walked me through the steps of creating a CRM that would not only satisfy my company's needs but would be developed to interact with my clients and satisfy the needs of their companies. So after several months of development, and with the patience of Tom, Chris, and Sue in dealing with all of my requests, Wingman Planning successfully developed this specialized CRM that has secured the foundation for my companies growth for years to come. On behalf EMCo Group, and all of its clients throughout the U.S., thank you for helping us achieve our goals and advancing to the next level. Thank you for having the imagination and patience to capture the image EMCo Group was looking for in our website. It is indeed a site that we will be proud of and have received much positive feedback on. Your hard work and creative ideas make us confident that the relationship between EMCo Group and Wingman Planning will only strengthen in years to come.

President, EMCo Group

Tom and his team created an amazing multi-layered website and a mobile site for us. For both projects they gave useful suggestions on how to make it better than anything we thought of. Information is clearly and easily available, site is updated constantly and is visually attractive. They also just completed a customized CRM system that only one word can describe - wow! We have struggled for years with other systems that were frustrating to use and never provided everything that we needed. This new system is a game-changer for us: it includes everything we need, absolutely everything. Staff time on rote tasks has been significantly reduced, allowing us to spend that time on useful and creative projects - truly wow! I never thought I would use the word "love" for software but I do love it! In addition to the beautiful results Wingman provides, Tom and his team are some of the finest professionals I've ever worked with; nothing is ever a problem, no new idea is a bother, they make suggestions to improve the project...in short, a terrific company that provides outstanding service and product.

Brick Chamber

Wingman Planning takes care of all our SEO services and designed and manages our website! Tom is always dedicated and reliable and is always willing to go the extra mile to make our company get more business! We enjoy working with him and look forward to a continued successful relationship!!! We truly thank him and his staff for all their hard work! It doesn't go unnoticed! ~ Summit Remodeling Inc.

Summit Remodeling

Before 2009, Gorlin Pools and Spas, had no marketing plan, no marketing strategy and poor execution of mis-directed marketing tactics. Enter Tom and Wingman Planning. As our marketing consultant, Tom took a holistic approach. He really got to know us and helped us become more strategic, current, and relevant. The Wingman team gave us a complete makeover. From our responsive web site to brochures, letter head, presentation folders and all our advertising tools, uniforms and truck signs; Wingman consistently designs contemporary tools that prospects and clients talk about and remember. Today, we are seen and heard through all the clutter in the market place. Using surveys, marketing testing and their collective knowledge and experience, the Wingman team successfully positioned our company as one of the premier pool companies in NJ. Every year our bottom line numbers improve. Every year client survey results improve. Working with Wingman for me has been a dream come true. I could not afford to employ a full time marketing department ON MY STAFF. Now I don't have to. Wingman is accessible, responsive, and easy to work with. More than once I challenged Tom and his team to design something exclusive and custom just for us. Each time he succeeded in surpassing my expectations creatively while completing the task on time and before the deadline. If you find yourself to busy, if you already wear too many hats, if you think you can't afford a marketing consultant then just like me your answer is...Tom and Wingman Planning.

Gorlin Pools and Spas

I'm writing to say "thank you" for all you did to develop our beautiful new web site, which is getting rave reviews. I'm guessing this wasn't the simplest site you've ever developed because working with a committee usually isn't. And of course we wanted the site to be rich with information, which it certainly is. The website itself is aesthetically attractive and as important, very easy to navigate. But my real thank you comes because anything we asked for was always, "no problem," and we asked for a lot. On top of all that, you had suggestions for additions and improvements that we didn't even think of. You made more work for yourself and did it happily. It was apparent that you wanted the site to be perfect as we did. You became an important member of the team and I came to value your professional expertise. I only wish that every major project we undertake like this one comes with "no problem!"

Executive Director of Chamber of Commerce

We couldn't have asked for a more helpful and understanding crew to work with. Tom put up with me at all hours trying to get our website up and running and to perfection, and did he ever!! Tom would always answer my emails and if an issue ever came up, he would stop what he was doing without blinking and get all his ppl on it then and there. Even now he is still there for us and ready and willing to help. It was the greatest pleasure and experience to work with Tom and Wingman Planning. Wishing them all the best luck in the future.

Retail Website Owner

As far as keeping me happy, you have gone up and over in everything else you have accomplished for me. I am extremely happy with you and your services, and to be frank it's been nothing but an eye opening experience for me. To see my thoughts so perfectly portrayed in the form of website, brochures, stationary and apparel is extremely humbling to me. You have been an extremely professional while holding a gentlemens disposition. For the record, all and any of my needs will always come across your desk. I would also like to thank you for your patience, visions and guidance through this whole process.

Owner of Construction Company

Tom, I want to thank you for the system it is great and i feel like it will make a HUGE difference in my company for tracking and accountability. Thanks.

Owner of Roofing Company

After an awful attempt at web design on my own, a good friend of mine referred me to Tom and his company and I was not disappointed. Tom and his team created a warm and inviting e-commerce website for my new business in a timely fashion. Any questions or concerns that I had were quickly addressed and resolved. Thank you for a wonderful experience!! I highly recommend this company for your web design needs!! We love your work, your discipline, your ethics and communication. It's wonderful to have a partner like you for this type of work. We are hoping for more opportunity to work on clients together.

Marketing Company

Was referred to Tom and Wingman Planning by a very close friend who has done some work for me in the past. Tom responded to me very quickly from my initial contact, and we have been in constant communication ever since. The process to redesign and rebrand an old and tired website was seamless and without drama. Tom and his staff were professional and focused throughout the effort and delivered on every commitment. I highly recommend Wingman and WILL be using them again to serve current and future clients.

Matt Stanton, MBI GluckShaw

Working with Wingman Planning made my website design and development a very simple and quick process. I was impressed with the overall website turnaround time and Tom and Wingman Planning were easy to work with and always quick to reply and answer any questions. The website turned out great and I'm very pleased with Wingman Planning's services.